Use cases

Pick the scenario you're actually trying to win at. Each page walks through the workflow, post hooks that work, and how Propelr's voice-trained AI fits the brief.

• Product launches

  Sequenced pre-launch, launch-day, and post-launch posts for LinkedIn and X. Voice-trained AI that sounds like you, not a press release. From $19/mo.

• Fundraise announcements

  Fundraise announcement posts that read as confident not smug, and grateful not performative. Voice-trained AI for the post you only get to write once per round.

• Hiring posts

  Founder-voice hiring posts that outperform job boards 10x. Voice-trained AI for role pitches that read as human, not as recruiter-template.

• Build in public

  Sustain a build-in-public cadence without burning out. Voice-trained AI plus scheduling for MRR updates, ship logs, and decision threads. From $19/mo.

• Thought leadership

  Contrarian takes, framework breakdowns, and industry analysis that get cited. Voice-trained AI + carousel builder for sustained thought leadership. From $19/mo.

• Customer wins

  Customer-win posts that read as narrative, not testimonial. Voice-trained AI for anonymized case studies that convert. From $19/mo.

• Conference recaps

  Live-post during conferences and ship a thoughtful recap thread after. Voice-trained AI for time-sensitive event content. From $19/mo.

• Year in review

  Annual reflection posts that perform massively but require discipline to write. Voice-trained AI cuts the lift. From $19/mo.

• Layoff announcements

  The hardest post to write professionally. Voice-trained AI helps you avoid tone-deaf phrasing and respect the people affected. From $19/mo.

• Pivot announcements

  Founder vulnerability plus clear new direction. Honest pivot posts beat polished ones. Voice-trained AI keeps the tone right. From $19/mo.

• Milestone celebrations

  MRR milestones, customer counts, team birthdays — celebrated without sounding like a press release. Voice-trained AI keeps it human. From $19/mo.

• Controversial takes

  Calibrated controversy drives engagement; uncalibrated drives backlash. Voice-trained AI helps land tone right. From $19/mo.

• Behind the scenes

  Daily life of founder and team posts — lower stakes content that compounds. Voice-trained AI keeps the cadence sustainable. From $19/mo.

• Founder origin stories

  The "why I started X" post. Done annually or on milestones. Specific is shareable. Voice-trained AI helps the personal version land. From $19/mo.

• Competitor response

  When a competitor launches, raises, or posts — the considered response. Tone is everything. Voice-trained AI helps you land it right. From $19/mo.